SEO means Search Engine Optimization, and there are a number of tools you can use in order to make your website more search engine friendly. Here is a shortlist of some of the more popular tools you can use on the Internet right now. The list is in no particular order as each of the tools has its own qualities.
AHREFS
This is a very good tool that tells you things such as if your pages are being linked to and if the links are bad. It tells you which websites are linking to you and if the links are followed. It gives you are very good run down of your off-page SEO and has enough information to please most web developers. If you do not need a high degree of customization then this is the tool for you. It is very accurate in a world where many of its imitators are not. Many of its imitators will show partial results and pretend as if you have a poor quality of off-page SEO. They then try to sell your SEO services, but AHREFs doesn’t pull cheap tricks like that.Wordstream
This is a tool that will help you to pick the correct keywords for your website or for your blog. It is also very good at picking keywords for your pay per click campaigns. It has a database that is full of unique searches, and the tool’s trend information may be used to improve your own search engine optimization. This means that in theory you will always be able to predict trends, and you may use this information to your benefit when you are optimizing your web pages.Wordtracker
This is a search engine optimization tool that allows you to enter certain words into the tool and then view a set of suggested keywords that you may use within your web pages. It is a research tool but does a lot of the work for you so that you may get more people finding and clicking on your search engine result entries. More importantly it helps you to attract the right target audience to your website.Anchor Text Over Optimization Tool
This is an optimization tool and it allows you to put your URL into the device and click. Once you have run the program it will tell you if your anchor text is over optimized. It will tell you if your anchor text is too full of key words, and if you're being too vague with your anchor text.SpyFu
This is a great little tool for finding out what your competitors are doing with their SEO. It is good to use if you set it on your competitors that are ranked higher than you are. You can see why they are ranked higher than you and may be able to learn from what they are doing or have done so that you may join them near the top spot. You can set it on other websites too with a similar theme to your blog to see if you can learn anything from their SEO escapades.Ubersuggest
This is a tool that you can use in order to find the right keywords for your website. It suggests the keywords for your website based on the words you have typed into the tool previously. It is very clever because it does not rank unpopular words very highly in the tool, ergo you do not end up with a website full of undesirable keywords, although obviously at the end of the day it is really up to your discretion as to which words you choose.Keyword Discovery
As the name suggests this is a tool that will help you find the correct and most useful keywords for your search engine optimization campaign. It uses information that it mines from the Internet and pay per click campaigns and gives you a bunch of words that are very relevant to your website. It is good because you can get a rough idea of what your target audience are searching for on the Internet at this very moment.Copyscape
This is a SEO tool because it is high quality plagiarism checker. It allows you to see if your content has been stolen and put on another website that has been indexed by the search engines. If this is the case then there is a chance that your text will be punished for duplicate content. It is up to you to get the other website to remove your content because it is damaging the SEO of both your websites. The tool is very cheap to use and most of the time is rather accurate. You can even have it check your content routinely too to see if someone has just stolen and published your content.Author Bio:
Kiara Halligan is an experienced writer who is writing on behalf of emergencyessays.com. She is passionate about blogging and different technology topics.
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